Build your career in digital marketing with India's premier creative institution

33+ Years

in Creative
Education

8.5 LPA

Highest CTC
Offered

37K+

Global Alumni
Network

2800+

Top
Recruiters

Program Details

2026

Batch

2/3-year

Duration

10+2/UG

Eligibility Criteria

5 days/week

Course Mode

Why Choose the School of Digital Marketing?

Most digital marketing programs teach concepts. Very few Digital Marketing degree programs train students to operate like working digital marketers. At AAFT’s School of Digital Marketing, our students move through a structured progression, beginning with understanding platforms, to executing live campaigns, to delivering measurable results. By the time they graduate, they have already worked with real tools, real budgets, real analytics, and real performance benchmarks, making the transition to the job market faster and smoother. The programs are designed for students who want a clear industry edge, instead of just a degree or certificate.

    Flagship Features

  • Work in high-end digital labs that replicate agency and in-house marketing environments
  • Engage in industry-led seminars, workshops, and masterclasses focused on current trends, platforms, and case studies
  • Execute campaigns early across SEO, social media, Google Ads, and content marketing, beyond simulations
  • Apply skills through practice-intensive classes spanning SEO, social, ads, content, and analytics
  • Train hands-on with 40+ industry-grade tools used by agencies, performance marketers, and analytics teams
  • Undergo regular performance evaluations and expert feedback aligned with professional review cycles
  • Collaborate on live campaigns and real-world marketing briefs throughout the program
  • Earn tool-specific certifications that strengthen resumes and signal job readiness to employers

    Learning Outcomes

  • Learn directly from industry practitioners who have planned, executed, and optimized real brand and agency campaigns
  • Run real audits, ads, and optimization projects to understand how campaigns perform under real-world conditions
  • Build a verifiable professional portfolio hosted on free web space, showcasing campaigns, reports, and outcomes
  • Use AI in real marketing contexts, including Claude AI for decision-making, insights, and campaign optimization
  • Gain full-funnel exposure across performance marketing, content strategy, analytics, and e-commerce workflows
  • Learn through a centralized online learning management system to track coursework, projects, and submissions
  • Graduate through a US-aligned, credit-based curriculum mapped to current platforms, roles, and hiring expectations
AI-led Marketing Tools Live Campaigns IBM Certification Career-Ready

The IBM SkillBuild Advantage (Digital Marketing)

With IBM SkillBuild integrated into AAFT Digital Marketing, you don’t just “learn tools”—you build campaign-led portfolios, master analytics & automation, and graduate with stronger resume + LinkedIn + interview readiness backed by IBM certification.

What you get

  • Industry-driven learning: Digital Marketing + AI-led tools, analytics & automation
  • Live projects, campaign-based assignments & portfolio development
  • Professional skills training: communication, presentation & critical thinking
  • Resume, LinkedIn & interview readiness backed by IBM certification
  • Access to Opportunities (A2O) placement support framework

How it works (4-step model)

1
Co-delivered marketing + AI pathways
2
Live campaigns + portfolio-first assignments
3
IBM certification & digital badges
4
Career readiness (CV/LinkedIn/interviews) + A2O

AAFT vs Others (why this is an edge)

Typical InstituteAAFT + IBM SkillBuild
Tool demos & theory notesCampaign-based assignments + portfolio development
“Digital marketing certificate”IBM-backed certification + digital badges
Limited analytics depthAnalytics + automation + AI-led marketing tools
Soft skills ignoredCommunication, presentation & critical thinking built-in
Generic placement supportStructured readiness + A2O opportunity access
Want to see the IBM certification & portfolio map?
Ask for the pathway + sample campaign briefs we follow.
Get the Portfolio Map

Our Alumni Work at

Dedicated Career Resource Cell to help find your dream company with our partner recruiters across the globe.

Our Alumni Work at

Dedicated Career Resource Cell to help find your dream company with our partner recruiters across the globe.

Which Course Fits You Best?

B.Sc. in Digital Marketing (3 Years)

Ideal if you want to build a strong foundation in digital marketing, social media, content creation, SEO, SEM, and e-commerce, preparing you for hands-on roles in managing campaigns, building brand presence, and creating online strategies. Best suited for careers like digital marketing manager, SEO/SEM specialist, social media manager, content strategist, brand manager, PPC specialist, and e-commerce strategist.

M.Sc. in Digital Marketing (2 Years)

Perfect if you want to specialize in advanced digital marketing strategies, web analytics, email and affiliate marketing, influencer campaigns, and professional online communications, preparing you for leadership roles in digital marketing. Best suited for careers like digital marketing manager, SEO/SEM specialist, social media manager, email marketing specialist, affiliate marketing manager, PPC expert, and web analytics expert.

Explore our expertly crafted curriculum.

Program Learning Opportunities

B.Sc. in Digital Marketing
Semester 1: Introduction to Marketing Management
  • Marketing Management - Plan, execute, and optimise digital campaigns using insights.
  • Fundamentals of Digital Marketing - Build brand growth across SEO, ads, content, and social.
  • Search Engine Optimization and Implementation - Research, implement, and scale SEO across technical and content.
  • Introduction to Web Technology -Understand web design, HTML basics, and marketing integration.
  • Website Planning and Development -Design, develop, and manage conversion-focused websites.
  • Content Creation - Create high-impact content optimised for engagement and performance.
  • Social Media Optimization - Optimise platform campaigns using analytics, ads, and trends.
  • Design Technology - Apply graphic design principles for digital marketing creatives.
  • Facebook and Instagram Marketing - Plan, launch, and optimise Meta ad campaigns.
  • YouTube and Video Marketing - Create, optimise, and analyse high-performing video campaigns.
  • LinkedIn and Twitter Marketing - Execute B2B and platform-specific social ad strategies.
  • Professional and Business Communication - Build professional communication, presentation, and interview skills.
  • Content Marketing - Plan, execute, and measure content-led growth strategies.
  • Online Reputation Management - Monitor, protect, and strengthen brand reputation digitally.
  • Search Engine Marketing - Plan, launch, and optimise paid search advertising campaigns.
  • Online Brand Management - Build, position, and manage brands in digital ecosystems.
  • Mobile and App Marketing - Plan, optimise, and analyse mobile and app-based campaigns.
  • CARE Online Program - Provides resources and training modules to build professional skills, self-awareness, and job-readiness through assessments, group discussions, and case studies.
  • Online Fraud Management - Identify, prevent, and manage digital fraud risks.
  • Programmatic Ads - Plan, execute, and optimise automated media buying campaigns.
  • Lead Generation - Attract, nurture, and convert leads through digital funnels.
  • Web Analytics and Tools - Track, analyse, and optimise performance using marketing analytics.
  • E-Commerce Marketing - Build, market, and scale performance-driven e-commerce channels.
  • Summer Internship - 6–8 weeks of hands-on industry experience
  • EDGE/ Professional Practice - Introduces real-world industry practices, teamwork, deadlines, and project execution to bridge academic learning with professional workflows.
  • Online PR and Communication - Manage digital PR, messaging, and media communication strategies.
  • Influencer Marketing - Plan, execute, and measure influencer-led marketing campaigns.
  • Email Marketing - Design, automate, and optimise high-performing email campaigns.
  • Affiliate Marketing - Build and scale affiliate-driven digital revenue channels.
  • Online Media Buying & Planning - Strategise, buy, and optimise high-impact digital media.
  • Portfolio Production - Create an industry-ready digital marketing portfolio.
  • EDGE/Professional Practice - Introduces real-world industry practices, teamwork, deadlines, and project execution to bridge academic learning with professional workflows.
  • Digital Entrepreneurship - Build, launch, and scale digital business ventures.
  • Major Project Report - Deliver real-world projects demonstrating professional workplace readiness.
  • Industry Project Report - Solve live industry challenges using digital marketing strategies.
M.Sc. in Digital Marketing
Semester 1: Basics of Digital Marketing
  • Basics of Digital Marketing - Build multi-channel digital marketing foundations across platforms.
  • Social Media Marketing and Optimization - Plan, execute, and scale paid and organic social campaigns.
  • Website Planning and Development - Design, build, and optimise SEO-ready marketing websites.
  • Search Engine Optimization and Implementation - Execute on-page, off-page, and technical SEO strategies.
  • Email Marketing - Automate, optimise, and measure ROI-driven email campaigns.
  • Blogging and AdSense - Create monetised blogs using AdSense and digital revenue models.
  • Content Marketing - Develop data-driven content strategies that convert audiences.
  • Search Engine Marketing - Plan, run, and optimise high-performance search ad campaigns.
  • E-Commerce Planning and Marketing - Launch and scale e-commerce brands across digital marketplaces.
  • Lead Generation and Funnel Management - Build, nurture, and optimise conversion-focused sales funnels.
  • Online Display Marketing and Media Buying - CStrategise, buy, and optimise digital display media campaigns.
  • Professional and Business Communication - Build professional communication, presentation, and interview skills.
  • Summer Internship - 6–8 weeks of hands-on industry experience.
  • CARE Online Program - Provides resources and training modules to build professional skills, self-awareness, and job-readiness through assessments, group discussions, and case studies.
  • Web Analytics and Tools - Track, analyse, and optimise performance using GA4.
  • Affiliate Marketing - Build scalable affiliate revenue through content and partnerships.
  • Basics of UI and UX Management - Design user-centric digital experiences using UX principles.
  • Basics of Programming Ads - Execute automated, data-driven programmatic advertising campaigns.
  • Influencer Marketing Management - Plan, manage, and measure influencer marketing performance.
  • Portfolio Production - Build a recruiter-ready portfolio showcasing integrated campaigns.
  • EDGE / Professional Practice - Introduces real-world industry practices, teamwork, deadlines, and project execution to bridge academic learning with professional workflows.
  • Online Fraud Management - Identify, prevent, and manage digital fraud risks.
  • Digital Entrepreneurship - Validate, launch, and fund digital business ideas.
  • Industry Project Work / Major Project - Deliver mentored, real-world digital marketing solutions.
B.Sc. in Digital Marketing
Semester 1: Introduction to Marketing Management
  • Marketing Management - Plan, execute, and optimise digital campaigns using insights.
  • Fundamentals of Digital Marketing - Build brand growth across SEO, ads, content, and social.
  • Search Engine Optimization and Implementation - Research, implement, and scale SEO across technical and content.
  • Introduction to Web Technology -Understand web design, HTML basics, and marketing integration.
  • Website Planning and Development -Design, develop, and manage conversion-focused websites.
  • Content Creation - Create high-impact content optimised for engagement and performance.
  • Social Media Optimization - Optimise platform campaigns using analytics, ads, and trends.
  • Design Technology - Apply graphic design principles for digital marketing creatives.
  • Facebook and Instagram Marketing - Plan, launch, and optimise Meta ad campaigns.
  • YouTube and Video Marketing - Create, optimise, and analyse high-performing video campaigns.
  • LinkedIn and Twitter Marketing - Execute B2B and platform-specific social ad strategies.
  • Professional and Business Communication - Build professional communication, presentation, and interview skills.
  • Content Marketing - Plan, execute, and measure content-led growth strategies.
  • Online Reputation Management - Monitor, protect, and strengthen brand reputation digitally.
  • Search Engine Marketing - Plan, launch, and optimise paid search advertising campaigns.
  • Online Brand Management - Build, position, and manage brands in digital ecosystems.
  • Mobile and App Marketing - Plan, optimise, and analyse mobile and app-based campaigns.
  • CARE Online Program - Provides resources and training modules to build professional skills, self-awareness, and job-readiness through assessments, group discussions, and case studies.
  • Online Fraud Management - Identify, prevent, and manage digital fraud risks.
  • Programmatic Ads - Plan, execute, and optimise automated media buying campaigns.
  • Lead Generation - Attract, nurture, and convert leads through digital funnels.
  • Web Analytics and Tools - Track, analyse, and optimise performance using marketing analytics.
  • E-Commerce Marketing - Build, market, and scale performance-driven e-commerce channels.
  • Summer Internship - 6–8 weeks of hands-on industry experience
  • EDGE/ Professional Practice - Introduces real-world industry practices, teamwork, deadlines, and project execution to bridge academic learning with professional workflows.
  • Online PR and Communication - Manage digital PR, messaging, and media communication strategies.
  • Influencer Marketing - Plan, execute, and measure influencer-led marketing campaigns.
  • Email Marketing - Design, automate, and optimise high-performing email campaigns.
  • Affiliate Marketing - Build and scale affiliate-driven digital revenue channels.
  • Online Media Buying & Planning - Strategise, buy, and optimise high-impact digital media.
  • Portfolio Production - Create an industry-ready digital marketing portfolio.
  • EDGE/Professional Practice - Introduces real-world industry practices, teamwork, deadlines, and project execution to bridge academic learning with professional workflows.
  • Digital Entrepreneurship - Build, launch, and scale digital business ventures.
  • Major Project Report - Deliver real-world projects demonstrating professional workplace readiness.
  • Industry Project Report - Solve live industry challenges using digital marketing strategies.
Semester 1: Basics of Digital Marketing
  • Basics of Digital Marketing - Build multi-channel digital marketing foundations across platforms.
  • Social Media Marketing and Optimization - Plan, execute, and scale paid and organic social campaigns.
  • Website Planning and Development - Design, build, and optimise SEO-ready marketing websites.
  • Search Engine Optimization and Implementation - Execute on-page, off-page, and technical SEO strategies.
  • Email Marketing - Automate, optimise, and measure ROI-driven email campaigns.
  • Blogging and AdSense - Create monetised blogs using AdSense and digital revenue models.
  • Content Marketing - Develop data-driven content strategies that convert audiences.
  • Search Engine Marketing - Plan, run, and optimise high-performance search ad campaigns.
  • E-Commerce Planning and Marketing - Launch and scale e-commerce brands across digital marketplaces.
  • Lead Generation and Funnel Management - Build, nurture, and optimise conversion-focused sales funnels.
  • Online Display Marketing and Media Buying - CStrategise, buy, and optimise digital display media campaigns.
  • Professional and Business Communication - Build professional communication, presentation, and interview skills.
  • Summer Internship - 6–8 weeks of hands-on industry experience.
  • CARE Online Program - Provides resources and training modules to build professional skills, self-awareness, and job-readiness through assessments, group discussions, and case studies.
  • Web Analytics and Tools - Track, analyse, and optimise performance using GA4.
  • Affiliate Marketing - Build scalable affiliate revenue through content and partnerships.
  • Basics of UI and UX Management - Design user-centric digital experiences using UX principles.
  • Basics of Programming Ads - Execute automated, data-driven programmatic advertising campaigns.
  • Influencer Marketing Management - Plan, manage, and measure influencer marketing performance.
  • Portfolio Production - Build a recruiter-ready portfolio showcasing integrated campaigns.
  • EDGE / Professional Practice - Introduces real-world industry practices, teamwork, deadlines, and project execution to bridge academic learning with professional workflows.
  • Online Fraud Management - Identify, prevent, and manage digital fraud risks.
  • Digital Entrepreneurship - Validate, launch, and fund digital business ideas.
  • Industry Project Work / Major Project - Deliver mentored, real-world digital marketing solutions.

Future-ready learning

AI-Integrated Digital Marketing Curriculum

Built for how modern marketing teams actually work — today and tomorrow.

Digital marketing is evolving fast — and AI is now a daily part of how modern teams research audiences, build campaigns, optimise performance, and report outcomes. At AAFT, AI is not taught as a separate add-on. It’s embedded inside core subjects, so students learn the fundamentals and apply them using AI-enabled workflows across SEO, content, social, SEM, analytics, e-commerce and portfolio building.

Also covered in the program
Google Search Console Keyword Planner Screaming Frog RankMath Lighthouse / PageSpeed Google Ads Google Analytics WordPress Meta Business Suite Mailchimp / GetResponse
Tools may vary by module and delivery; what stays constant is the workflow-based, industry-aligned outcome.

AI in Marketing Foundations

Strategy, research & intelligence

  • AI-assisted market & keyword research using tools such as SEMRush, Keyword Planner, and Google Search Console — moving from “keywords” to real demand and intent.
  • Audience & demand discovery with platforms like AnswerThePublic, LSIgraph, Google Trends and Google Alerts — to spot what people are searching for, why, and how it’s changing.
  • Competitive & SERP intelligence supported by tools like MozBar and SEMRush (content gaps, competitor moves, visibility opportunities).
  • AI prompting frameworks for marketing thinking using ChatGPT / Claude — for sharper positioning, meta tags, outlines, and structured strategy inputs (without replacing fundamentals).

Mapped to core subjects:

Search Engine Optimization · Fundamentals of Digital Marketing · Market Research & Analytics · Brand Strategy & Positioning

Outcome: Learn how marketers decide before they execute — with AI speeding up research, not replacing it.

AI-Augmented Campaign Execution

Content, social, SEM & optimisation

  • AI-first content production using Gemini (Nano Banana) for image creation, Google Veo for video content, and Canva AI / Canva Pro for design — turning briefs into multi-format assets faster.
  • Social execution + optimisation with ChatGPT / Claude for profile/page optimisation and ad copy generation, plus scheduling/management support via tools such as Meta Business Suite and Hootsuite.
  • SEO execution that’s both technical + creative using Screaming Frog, RankMath, Google Search Console, and AI-assisted content structuring — for on-page, technical checks, and scalable content workflows.
  • SEM workflows and ad experimentation combining Google Ads / Bing Ads with AI-assisted copy creation (ChatGPT / Claude) and keyword inputs (SEMRush) — to improve CTR, relevance and iteration speed.

Mapped to core subjects:

Content Creation · Social Media Marketing · Content Marketing · Search Engine Marketing · SEO Implementation

Outcome: Execute better campaigns with more testing and faster iteration — like modern teams do.

Analytics, CRO & Marketing Intelligence

Dashboards, behaviour insights & decision-making

  • Performance reporting & dashboards using Looker Studio and analytics stacks like Google Analytics — turning raw data into insights and next actions.
  • Experience and speed signals tracked via Lighthouse / PageSpeed Insights (and practical checks) — linking UX to real conversion outcomes.
  • User behaviour analysis for CRO with tools like CrazyEgg and Hotjar — understanding scroll depth, clicks, drop-offs and friction points.
  • AI-supported analysis using tools such as Gemini (deep research for report analysis) to structure insights, hypotheses and learnings.

Mapped to core subjects:

Web Analytics & Tools · Conversion Optimisation (CRO) · Performance Marketing · E-Commerce Marketing

Outcome: Move from “reporting numbers” to “explaining decisions” — and improving results.

Professional Readiness and Portfolio Outcomes

Projects, platforms & job-aligned workflows

  • Website + landing page builds with WordPress + Elementor, plus e-commerce foundations via WooCommerce / Shopify — supported by AI for code snippets and enhancement ideas (ChatGPT / Claude).
  • Email marketing workflows using ChatGPT / Claude for email content, plus tools like Omnisend (subject line checks) and campaign platforms such as Brevo / Mailchimp / GetResponse (where applicable).
  • Influencer + affiliate ecosystems using tools like Upfluence and affiliate networks (e.g., CJ Affiliate, Rakuten, EarnKaro, Amazon Associates) for real acquisition pathways.
  • Research-led project submissions with Perplexity for deep research/literature review and QuillBot for rephrasing & content optimisation — producing cleaner, sharper reports and portfolios.
  • UI/UX-ready marketing creatives supported by Figma AI (where applicable) — improving layout thinking and creative quality for portfolios.

Mapped to core components:

Website Planning & Development · Email Marketing · Affiliate/Influencer Marketing · Portfolio Production · Major Project / Capstone

Outcome: Graduate with tangible work that looks and behaves like real industry output — not classroom-only assignments.

How this curriculum stands apart

  • AI is integrated inside core subjects — using mapped tools like SEMRush, ChatGPT/Claude, Gemini, Looker Studio, Canva AI, and more.
  • It’s workflow-first — research → strategy → execution → optimisation → reporting → portfolio (so students learn “how work happens”).
  • It’s platform-real — students train on real ecosystems (SEO stacks, ad platforms, analytics, CRM/email, web + e-commerce) so the transition to internships and roles is smoother.

Tool usage may vary by module delivery. The focus remains: industry-ready workflows and job-aligned outcomes.

Student Projects

The curriculum of our digital marketing programs rolls out in such a manner that the students get ample chances to gain hands-on experience in learning about digital marketing.

Top Placements

Ajeet Singh

Social Sculpt

Ashish Singh

Kikai Technologies

Mehak

Forever Kidz

Mohd. Abu Zaid

Digi Del Solution

Radhika Verma

Greystone

Rahila Khan

Loveself Beauty

Shreya Bajpai

Z Service Desk

Shub Kumar

P2C Communication


Industry Dean

Malini Agarwal

Industry Dean

Malini Agarwal

Malini Agarwal, widely known as MissMalini, is a trailblazer in India's digital and media landscape. Renowned as a radio jockey, digital influencer, TV host, entrepreneur, and best-selling author, she is one of the most influential figures in Indian entertainment, with over 20 years of transformative impact. Recognized globally, Malini has been honored with numerous prestigious awards, including Fortune’s 40 Under 40, Forbes Trailblazer, and Rolling Stone's Power List, and was ranked as the #1 Most Influential Woman in Indian Media, Marketing, and Advertising by IMPACT Magazine. Her latest book, "Under The Influence: How to Survive and Thrive Online," released in March 2024, draws from her vast experience, offering a roadmap for fostering a healthier, happier, and more positive internet culture.

What this means for you

  • Access to 40+ hours of in-person learning
  • 6 Masterclasses to expand your creative horizon
  • Exclusive project opportunities in collaboration with partners
  • Portfolio review from Malini Agarwal and team

Veteran Teaching Faculty

AAFT boasts of a highly qualified and experienced team of professors who hold impeccable industrial acumen after having led successful careers in their respective fields.

Sanjay Sinha

Associate Dean

A distinguished professional in India’s digital marketing ecosystem, Sanjay blends corporate insight with academic leadership .... and social impact. With over 28 years of experience in strategic media, digital transformation, and marketing innovation, he is a nationally recognized digital educator. He has trained more than 3,500 professionals, students, entrepreneurs, and women in advanced, industry-aligned digital marketing practices.

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Divyansh Verma

Head of Department

Divyansh is an educator with expertise in mathematics, computer science, and digital marketing. With 6+ years of industry .... experience and 3+ years of teaching experience, he specializes in social media marketing, content marketing, web design and technology, SEO, and email marketing. He has worked with prestigious organizations and is pursuing a PhD to further his research and expertise.

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Kapil Sharma

Assistant Professor

Kapil is a passionate digital marketer and teacher with over 25 years of combined industry and academic experience. Holding a .... master’s in computer science and a diploma in e-commerce & web technologies, he specializes in Google Ads, analytics, SEO, and social media marketing. He has contributed to international campaigns and co-authored the book Principles of AI in Digital Marketing.

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Mahima Singh Chauhan

Assistant Professor

Mahima is a digital marketing professional with strong academic and practical experience across multiple domains. She holds a .... bachelor’s degree in business administration and a postgraduate degree in marketing and finance (international business). With 5 years of experience as a freelancer, digital marketing manager, and educator, she specializes in AdSense, blogging, SEM, SEO, and luxury brand management."

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Harish Shandilya

Assistant Professor

Harish is an experienced digital marketer, professional trainer, and author with 5 years of industry experience. He specializes .... in website development, Google Ads, SEO, and social media marketing. He has worked with top brands like Federal Bank, Pizza Hut, and Shiprocket and is the author of Principles of AI in Digital Marketing—Understanding the Future through AI-Based Cases.

Read More

Confused about where to start?

How to Apply?

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Registration

Fill out the form mentioned above.

Personal Interaction

Our experts will help find the perfect program for you.

Application

Submit the application form to initiate your enrollment.

Reservation

Submit the course fee to reserve your seat.

Enrollment

Finalize your enrollment to begin your creative journey.

-----

Registration

Fill out the form mentioned above.

-----

Personal Interaction

Our experts will help find the perfect program for you.

-----

Application

Submit the application form to initiate your enrollment.

-----

Reservation

Submit the course fee to reserve your seat.

Enrollment

Finalize your enrollment to begin your creative journey.

Frequently Asked Questions

What is the duration of B.Sc and M.Sc in Digital Marketing?

A B.Sc in Digital Marketing program is of 3 years and a M.Sc in Digital Marketing program is of 2 years.

The B.Sc in Digital Marketing introduces students to core concepts like SEO, content creation and social media marketing. However, M.Sc in Digital Marketing offers specialization in areas like marketing analytics, automation, AI in marketing and strategic campaign planning.

The eligibility criteria for the UG digital marketing course is a minimum of 50% of marks in grade 10+2. On the other hand, a PG digital marketing course requires a graduation degree from a renowned college or university.

Below mentioned are some of the career opportunities after completing a UG / PG course in Digital Marketing.

  • Social Media Manager
  • Content Writer
  • SEO Specialist
  • Marketing Director
  • Digital Marketing Expert
  • PPC Analysts
  • Performance Marketers
  • Email Marketing Managers
  • SEO / SEM Experts
  • Social Media Managers
  • Copywriter

Yes, students from any academic background can pursue the Digital Marketing program at AAFT as long as they have cleared 10+2. The program is designed to provide a foundational understanding of Digital Marketing, and students will learn essential skills from scratch.

Most Digital Marketing courses focus on theory and tool demos. AAFT’s Digital Marketing degree programs are designed to train students to function like working digital marketers. From live campaign execution and real budgets to analytics-driven decision-making, students graduate with hands-on experience that directly aligns with industry hiring expectations, not just academic knowledge.

Yes, our BSc Digital Marketing program is ideal for students after 12th who want to enter the digital industry early with a structured, career-focused education. Instead of learning marketing in fragments, students follow a progressive pathway, from platform fundamentals, execution, performance optimisation, to portfolio building, preparing them for entry-level and growth roles in agencies, brands, and startups.

Graduates of our Bachelor's in Digital Marketing program are trained to plan, execute, optimise, and report on real campaigns across SEO, social media, paid media, content, and analytics

Our MSc Digital Marketing/Masters in Digital Marketing programs are designed for students who want strategic depth, leadership readiness, and advanced performance expertise. The curriculum focuses on data-driven marketing, AI-powered insights, cross-channel strategy, and business impact, making it ideal for graduates and professionals looking to accelerate into senior roles.

Yes, we offer a structured PG Digital Marketing course aligned with international academic standards. Our Digital Marketing postgraduate program follows a US-aligned, credit-based framework that mirrors current industry platforms, hiring needs, and performance benchmarks, which ensures both academic rigor and career relevance.

AAFT’s School of Digital Marketing is designed to serve the evolving digital ecosystem of Delhi NCR. Our Digital Marketing course Delhi NCR combines campus-based learning, high-end digital labs, and exposure to regional and global industry networks, providing both local relevance and a global perspective.

AAFT is ideal for you if you are looking for an industry edge beyond just theoretical learning.

  • A recognized Digital Marketing degree
  • Real campaign experience before graduation
  • Exposure to AI, analytics, and performance marketing
  • A smoother transition into agency, brand, or entrepreneurial roles