M.Sc. in Digital Marketing

This program focuses on the different types of digital marketing modules, such as PPC,

AdWords, Social Media, SEO, web advertising, and more. During your coursework, you will learn strategies that will help you market effectively through the Internet.

There are several benefits of pursuing a Master program. This advanced degree is a great way to jumpstart your digital marketing career. Much of today’s marketing is taking place on digital platforms, so this degree will provide an advantage at your workplace. If you want to add to your education and gain important technical skills for the world of digital marketing, then an advanced degree might be for you.

  • Introduction to Digital Marketing
  • Data, Automation & Analytics
  • Competitor Research
  • SWOT Analysis
  • Online Lead Generation for Business
  • Graphic Designing- Basics
  • Graphic Designing- Principles and

Techniques

  • Image Editing
  • Software- Photoshop, In design, Illustrator,

Corel Draw, Flash, After Effects, Flash

  • Texturing, 3D modelling, CG lighting and

Digital Illustration

  • Video & Sound Editing
  • Advanced Website Designing & Development
  • Advanced Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Advanced Social Media Marketing
  • Advanced PPC
  • Google AdWords Management
  • Email Marketing
  • Mobile Marketing
  • WhatsApp Marketing
  • E-Commerce
  • App Store Optimization
  • Online Display Advertising
  • Advanced Digital Marketing Analytics
  • Google Analytics
  • Digital Content Creation for Market

Communications

  • Content Marketing
  • Google AdSense &Blogging
  • Influencer Marketing
  • Affiliate Marketing
  • Becoming Google Certified Professional
  • Portfolio Development
  • Different Ways to Make Money Online
  • Grabbing Freelancing Projects
  • Creating Digital Marketing Strategy
  • Live Project / Internship