Top 10 Digital Marketing Courses After 12th: Eligibility, Details, Career & Fees
Everything is going digital , without digital marketing these days you can not market anything.Digital marketing is a booming career choice after 12th class, with India’s digital ad spend soaring to ₹410 billion in 2024.
Many brands compete with each other for online attention, there’s an exploding demand for professionals who can run campaigns, create content, analyze data, and build brands online. These days we have also seen a huge in creating viral video content.
Whether you’re aiming to learn digital marketing, earn a digital marketing certification course, or start your freelance journey, this field opens doors immediately after school. In this blog, we’ll explore everything about eligibility, fees, course types, career scope, and the best digital marketing institutes & Courses in India.
Why Choose Digital Marketing After 12th?
- Explosive Demand Across Sectors : Job demand is high across sectors, with entry-level pay starting at ₹3-4 LPA and increasing to ₹9 LPA+ with experience.
- Skill-Based Entry: Digital marketing courses are open to science, commerce, and arts students.
- Ideal for Early Careers: Creative, enterprising learners looking to freelance are ideal for early careers.
- Work From Anywhere: Freelancing, branding, or working remotely are all possible with a digital marketing diploma.
Read Also: Mastering Motion Graphics: Animation for Social Media & Ads
Eligibility Criteria
To enroll in a digital marketing training program:
- You must have passed 10+2 (any stream).
- Basic understanding of computers and internet usage.
- English communication is preferred for global roles.
4 Types of Digital Marketing Courses
- Certificate (3–6 months) – digital marketing certification course
- Diploma (6–12 months) – diploma in digital marketing
- UG Degree: BBA/BA/BSc in Digital Marketing (3 years)
- PG Programs – masters in digital marketing
Top 10 Digital Marketing Courses in India (2025)
| Rank | Provider & Course | Type & Duration | Fees (₹) | Highlights |
| 1 | IIDE Digital Marketing Course | Cert, 4–11 mo | ₹6,000/mo | 20+ tools, SEO, SMM, 12 LPA placements |
| 2 | AAFT School of Digital Marketing | Diploma, 1 year | ~₹85,000 | Studio-based, 100 % placement |
| 3 | upGrad + MICA | PG Cert, 6.5 mo | ₹108,000 | MICA certification, case studies |
| 4 | PW Skills | Cert, 3–6 mo | ₹3,500+ | SEO, SEM, Analytics, job support |
| 5 | Udemy (12‑in‑1 Bundle) | Self-paced | ₹499–₹1,299 | SEO, Facebook Ads, quizzes |
| 6 | Coursera (Google/Meta backed) | Cert, 1–6 mo | Free–₹4,000 | Corporate-backed curriculum |
| 7 | HubSpot Academy | Free Cert, Self-paced | Free | Inbound, email, content marketing |
| 8 | Google Digital Garage | Free Cert, 40 hr | Free | E-commerce & job-ready basics |
| 9 | Internshala Trainings | Cert, 6 wk–3 mo | ₹1,499–₹2,499 | AI tools, internship support |
| 10 | Simplilearn + IIM Mumbai | Advanced Cert, 6 mo | ₹75,000+ | AI & Analytics-focused |
Career Scope After a Digital Marketing Course
Do you want free career counseling?
Ignite Your Ambitions- Seize the Opportunity for a Free Career Counseling Session.
- 30+ Years in Education
- 250+ Faculties
- 30K+ Alumni Network
- 10th in World Ranking
- 1000+ Celebrity
- 120+ Countries Students Enrolled
With proper digital marketing training, here are the roles and salaries you can expect:
| Job Role | Starting Salary (Freshers) | Experienced Salary Range | Additional Notes |
| Digital Marketing Executive | ₹3–5 LPA | ₹8–12 LPA | Common entry-level role across agencies & startups |
| SEO Specialist/Manager | ₹3–5 LPA | ₹10–15 LPA | Strong demand with focus on organic traffic |
| PPC Expert / AdWords Manager | ₹4–6 LPA | ₹12–18 LPA | Paid ads management roles with high ROI accountability |
| Social Media Manager | ₹3–6 LPA | ₹10–20 LPA | Brand engagement, content calendars, analytics |
| Content Marketer | ₹3–5 LPA | ₹10–15 LPA | Blogging, copywriting, content strategy |
| Affiliate Marketing Expert | ₹4–6 LPA | ₹12–16 LPA | Performance-based channel expert |
| Digital Brand Manager | ₹5–7 LPA | ₹15–20 LPA | Oversees brand identity in digital channels |
| Email Marketer | ₹3–4 LPA | ₹8–10 LPA | CRM, campaign automation |
| Web Developer | ₹3–6 LPA | ₹10–15 LPA | Technical site maintenance & development |
| Video Creator | ₹3–5 LPA | ₹8–12 LPA | Scripting, editing, and visual storytelling |
| UX Designer | ₹4–6 LPA | ₹12–18 LPA | Website/app usability and design |
| Digital Marketing Manager | ₹6–8 LPA | ₹15–25 LPA | Oversees full digital marketing strategy |
| Analyst / AI Specialist | ₹5–7 LPA | ₹15–20+ LPA | Data-driven marketing insights and automation |
| Academics / Trainers | ₹3–6 LPA | ₹10–15 LPA | Teaching digital marketing at institutes |
Read Also: From SEO to Influencers: Breaking Down Digital Marketing Types
How to Choose the Right Digital Marketing Institute
Choosing the right digital marketing institute can shape not only your skillset but also your future career path. As Melissa, a 21-year-old entrepreneur featured by BBC, rightly shares—real success in digital marketing requires not just creativity and communication, but hands-on experience, internships, and a commitment to learn digital marketing continuously.
Book Now →
Melissa began her journey with internships at the BBC and other organizations, eventually building her own brand through self-practice and consistent upskilling. Her story proves that the right digital marketing course, paired with drive and curiosity, can lead to entrepreneurship and personal branding—even at a young age.
Here are a few things you should look for when selecting the best course or institute:
1. Define Your Career Goal
Do you want to work in an agency, start freelancing, launch your own business, or pursue a masters in digital marketing in the future? Your goal determines the level of education you need—whether it’s a certificate in digital marketing for entry-level work or a full digital marketing degree for academic depth and advanced roles.
Do you want free career counseling?
Ignite Your Ambitions- Seize the Opportunity for a Free Career Counseling Session.Read Also: Digital Marketing Myths You Should Stop Believing Right Now
2. Evaluate Course Duration, Cost & Recognition
Short-term digital marketing certification courses and affordable options like internet marketing courses on platforms like Google Garage or HubSpot are great for beginners. If you’re serious about building a career, opt for a reputed diploma in digital marketing or a 3-year degree program offered by institutes like AAFT or IIDE.
3. Look for Practical Learning
Melissa emphasized the importance of managing live briefs, filming videos, and designing posts for platforms like Instagram and Twitter. Your chosen digital marketing training should offer:
- Capstone projects
- client campaign work
- Access to 20+ marketing tools (e.g., SEMrush, Canva, Mailchimp)
- Feedback and mentorship from industry professionals
4. Choose a Reputed Digital Marketing Institute
Not all institutes are created equal. Go for one that has:
- Industry tie-ups
- Internship support
- Placement assistance
- Alumni success stories
Top institutes like AAFT, upGrad (MICA), and IIDE offer blended models with on-campus experiences or online mentorship. AAFT’s one-year diploma in digital marketing stands out for its studio-based learning and live project exposure—ideal for students post-12th.
Source :- https://www.bbc.co.uk/bitesize/articles/zr7b6v4
Read Also: Digital Marketing Courses After 12th: Eligibility, Careers & Fees
Skill India – Certificate Course in Digital Marketing (Reliance Foundation Skilling Academy)
Offered through the Skill India Portal under the Ministry of Skill Development and Entrepreneurship (MSDE), this Certificate Course in Digital Marketing is conducted by the Reliance Foundation Skilling Academy. It is a free, online course designed for learners at the foundational level, making it an excellent choice for students who have completed their 12th grade and are exploring digital marketing as a career. The course covers essential topics such as SEO, content marketing, social media advertising, and emerging digital tools. With over 6,000+ enrolments, it provides flexibility, practical exposure, and a certificate of completion, making it ideal for students seeking a cost-effective yet valuable starting point in the digital marketing space.
Source :- https://www.ncs.gov.in/
SWAYAM – Basics of Digital Marketing (IIPS, Devi Ahilya University)
SWAYAM, an initiative by the Ministry of Education, Government of India, offers a 12-week online course titled “Basics of Digital Marketing”, taught by Dr. Shilpa Bagdare from the International Institute of Professional Studies (IIPS), Devi Ahilya University, Indore. This course is part of the undergraduate elective curriculum and is available for free, with an optional exam and certification offered by the National Testing Agency (NTA). Open to students from any stream, it’s ideal for those who have just completed Class 12 and want to build a strong theoretical and practical foundation in digital marketing. Topics include SEO, SEM, social media marketing, content strategy, email campaigns, digital analytics, and even influencer marketing. The course provides graded assessments, real-world case studies, and 4 academic credits upon successful completion—making it a government-recognized and career-relevant program.
Source :- https://swayam.gov.in/
Steps for AAFT Admission Process 2025
The AAFT admission process is a five-step process that begins with the release of application forms
- Eligible students must apply at (https://aaft.com/)
- Admission to AAFT requires an entrance exam l.e., AAFT GEE.
- After the entrance exam, selected candidates have to go through the interview round
- Seat allotment is done based on the entrance exam score and interview
- After seat allotment, visit the college for document verification
- Selected students must pay the admission fee for seat confirmation
Read Also: AI in Digital Marketing: ChatGPT for Content & Ads
Summary of admission
The AAFT admission process begins with candidates filling out the online application form available on the official website and submitting it along with a nominal booking amount. Admission is entrance-based, requiring students to appear for an online test followed by a personal interview (PI). Based on their performance in these selection rounds, candidates are shortlisted. Those selected must confirm their admission by paying the admission fee and submitting original documents for the verification process.
Conclusion
In this blog we get know about choosing the right digital marketing course after Class 12 can be the beginning of a high-growth career. We all know that digital advertising and digital marketing is booming and companies of all sizes investing in online channels, there has never been a better time to learn digital marketing and get certified and get a good job.
Whether you opt for a short certificate in digital marketing, a one-year diploma in digital marketing, or pursue a full-fledged digital marketing degree, your decision can lead to roles in SEO, social media marketing, content creation, PPC, and more.
It is also very necessary & where most digital marketing classes are affordable compared to traditional degrees, yet offer high salary potential and freelancing freedom. From agency jobs to launching your own brand, the possibilities are endless. If you have a passion for digital marketing then we believe diploma in digital marketing or B.Sc in Digital Marketing will be right program for you.
Frequently Asked Questions – Digital Marketing Course
Q1. Who is eligible to apply for the Digital Marketing course after 12th?
Ans. Students who have completed their higher secondary education (10+2) from a recognized board such as CBSE, ICSE, IGCSE, IB, or any State Board are eligible to apply.
Q2. Can I join a digital marketing course after 12th even if I don’t have a technical background?
Ans. Yes, anyone with an interest in digital marketing can join. These courses are designed to help students build technical knowledge and skills from the ground up, regardless of their academic background.
Q3. Is there a full-time degree program in Digital Marketing available after 12th?
Ans. Yes, students can pursue a three-year undergraduate degree in digital marketing. This in-depth program covers key concepts, tools, and live projects, giving you hands-on experience with campaigns and analytics.
Q4. How can I apply for admission to the Digital Marketing UG program at AAFT?
Ans. You can apply by submitting the filled Application Form online at https://aaft.com/apply-online or collecting it from the campus. For more details, contact us at 09811014536 / 09811013654 / 0120-4831100 (Mon–Sat, 10:00 AM to 6:00 PM).
Q5. What is the duration of the undergraduate Digital Marketing program?
Ans. The duration of the UG degree in Digital Marketing is three years.
AAFT has been providing the world with limitless creativity and expression since 1993! Through a dynamic and industry-driven curriculum, AAFT provides engaging and captivating articles to persuasive blogs and empowers its readers to explore diverse avenues of creative media education-related content.
