School of Advertising PR & Events

Learn the trades of advertising and public relations with the Asian Academy of Film and Television

Overview

Learn about advertising, public relations, and event management through practical experience and industry exposure at AAFT Schools of Advertising PR and Events.

30+

Years in Education

10th

in world ranking

100+

Faculties

AAFT Advertising and PR Course Global Reach

Providing excellent education since 1993
In house Advertising and PR Agency
Emphasis on ad filmmaking
Hands on experience in advertising for print, electronic, digital media

School of Advertising PR & Events Description

School of Advertising PR and Events is aimed at providing quality education in advertising, branding, communications, and events through its high-end infrastructure and hands-on training modules. AAFT is equipped with an in-house advertising and PR department, which gives hands-on experience in the field of marketing communications and events. Students are trained with necessary digital tools, and exposure is provided through corporate visits and special workshops imparted via industry experts during the course duration.

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STUDY AT AAFT

Learn the nuances of advertising, public relations and event management with a holistic learning approach at AAFT School of Advertising, PR and Events.

WHAT YOU WILL LEARN

Develop strategic communication plans to create brand awareness for advertisements.
Learning the strategies to pitch ideas.
Understand global behavior and analyze global market trends.
Knowledge about the conceptualization and complexities involved in event design.
Comprehensive knowledge of how to develop an integrated marketing strategy.
Nuances of specialized PR in different sectors.
Integration of digital media with advertising.
Basic skills in event planning like project management, communication skills, budgeting and financial management, marketing and promotion, etc.

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Admission Notice

Admission Open

for December, 2025 Diploma & Short Term Courses

Diploma UG/PG - (1 Year)

Registration Open

Degree, August 2026 Batch

UG Degree - (3 Years)

B A in Event Management

PG Degree - (2 Years)

Industry Dean

Prahlad Kakar

Prahlad Kakar is one of India's top Ad filmmaker, with iconic campaigns like Pepsi, Nestle, Britannia bniscuits to his name. He is the Founder and Director of Genesis Films Production, one of the leading production house since 1977. Known for his work on a Pepsi TV commercial with Amitabh Bachchan and Sachin Tendulkar, Prahlad Kakar has joined AAFT as the Industry Advisor of the School of Advertising, PR & Events. Prahlad has won several awards for technical excellence, Innovation and creativity in advertising over the years in India. His production house, Genesis, won both gold and silver awards including campaign of the year for the Pepsi commercials at AAAI. Commercials directed by Prahlad have also been nominated for Lions at Cannes. Prahlad Kakar has earned himself a Lifetime Achievement Award by the IAAFA and made Genesis the top Production House for two consecutive seasons.

Our Top Faculty

AAFT is replete with a highly qualified and experienced team of professors who hold impeccable industrial acumen after having led successful careers in their respective fields.

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